IDENTIFY

DIVERSIFY

AMPLIFY

 

In-Color Media Group is a specialty OOH placement company bringing fresh perspectives and delivering innovative OOH solutions.  With extensive experience collaborating with renowned brands and agencies, ICMG offers advertisers a proven and powerful place to make an authentic connection with universal audiences.

 

· Diverse and Woman Owned 

· Decades of Experience

· Focused Solutions

· Various OOH Formats

· Nationwide Coverage

 
 

 

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Identify

In-Color Media Group helps identify where to best reach your targets.

 

What are your objectives?

Who is your target audience?

Where and how can you best connect with them?

With reliable audience measurement standards, led by Geopath and other technologies, out-of-home is more relevant than ever before.  As digital media ad fatigue, brand safety concerns, and click fraud issues persist, more advertisers are recognizing the value of OOH in engaging most effectively with their target audiences.

 
 
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Diversify

In-Color Media Group offers the pathway to diversification.

 

With Gen Zs and Millennials leading the way, the U.S. population growth is driven by culturally diverse groups. OOH advertising has a significant impact on these fast-growing demographic segments and provides an unparalleled connection. The diversity of media placement acts as a catalyst for brands looking to build trust, while also enhancing effectiveness and authenticity.

 
 
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Amplify

In-Color Media Group engages with your identified consumers at the intersection of diversification and amplification.

 

OOH is a powerful channel that amplifies your media strategies and is one of the most effective ways to reach the rapidly expanding segments of the population. With its large format, prominent presence, and brand-safe environment, OOH delivers ad impressions that cannot be skipped, blocked, or turned off. It uniquely maintains visibility day in and day out, ensuring your message is amplified with your target audience.

 
 
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In-Color Media Group and Digital Outdoor Advertising are working together in a powerful alliance of women-owned businesses to provide our clients with an unmatched opportunity to authentically diversify their OOH media spend.

 
 

200 Top Markets

20,000 Digital and Static Units in the Top 200 DMAs.  Independently Owned & Operated Inventory.

Woman Owned

DOA is certified by Women’s Business Enterprise National Council (WBENC)

Technology

DOA’s proprietary system includes advanced interactive mapping tools that connect instantly with vendors and supports large volume proposals.

 
 
 

OUR SERVICES

 
 

Handpaint Wallscapes

IN-COLOR MEDIA GROUP IS AN ALLY WITH WOMEN- & DIVERSE-OWNED OOH COMPANIES, INCLUDING A NATIONAL HAND PAINT MURAL COMPANY THAT USES A NETWORK OF WELL-KNOWN LOCAL ARTISTS.  MORE THAN ‘JUST A WALL’, EACH MURAL PROVIDES A CURATED ELEMENT OF DESIGN AND HELPS CONNECT YOUR BRAND WITH THE COMMUNITY.  ONE-STOP FULL SERVICE ALSO INCLUDES COMPLETE VIDEO DOCUMENTATION, QR CODE CAPABILITIES AND MORE.

NATIONAL COVERAGE IN BOTH MAJOR AND MEDIUM MARKETS ACROSS THE COUNTRY WITH HIGH-VISIBILITY WALLS IN TRENDY URBAN AREAS. ABILITY TO SCOUT NEW MARKETS.

Transit

•Buses

•Trains

•Trolleys

•Subways

•Shelters

Unique Formats

•Laundromat Advertising

•Pizza Box Topper

•Pedicabs

•Ferryboats

•C-Store Networks

•Mobile Advertising

 
 
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Your Specialty OOH Placement Company